MESSAGE FROM THE EXECUTIVE DIRECTOR
GO GLOBAL IS COMING SOON - get in quick!
Before you do anything else right now, please put 22 March in your 2012 diary because I'd hate for anyone to miss out on the best GO GLOBAL yet. There will be a cracking line up of talented highly successful speakers with priceless information, leads, tips, ideas and networking - check it out here.
Speaking of ideas... one strategy that's proving highly successful for a group of Kiwi wine makers is to cash in on the New Zealand brand by banding together to market themselves overseas. I spoke to the team from Pacific Prime Wines, which looks to be a good model of collaboration that others could emulate.
Catherine Beard
Executive Director
ExportNZ
027 463 3212 or cbeard@exportnz.org.nz.
IN THIS ISSUE...
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Book 22 March 2012 in your diary now for the best ExportNZ conference yet.
We have scheduled it the day after the NZTE International Business Awards so companies coming to Auckland will be able to stay the night and attend GO GLOBAL the next day.
In addition, we are working with NZTE to have some of the offshore Beachhead leaders, particularly from Australia, China and India, attend the conference, so the line-up of speakers will be very high quality. More...
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Pacific Prime Wines - a joint venture of five New Zealand wineries - has established its own US importing business and secured distribution into 14 states from New York to California in nine months. I talked to the team about how this collaborative model works and if it's something other Kiwi exporters can emulate. More...
C Beard
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What to expect from this week’s WTO meeting in Geneva, an update on the process between New Zealand and Chinese Taipei, and the FTA with Russia. More...
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Following last month's Canterbury Manufacturing Export Sector leaders' review, now you can hear from the IT sector.
IT leaders speak about their moments of doubt, how they got through tough times and breaking beyond borders.
Watch video
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If you want to enter or strengthen your position in the world's No.2 economy, it's important to understand the huge differences between the Chinese and NZ markets.
Market research from 66,000 people in 88 cities is now available, covering consumer behaviour, spending, lifestyle and media across all major industry sectors. More...
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If you are in:
- Fast moving consumer goods plus related technologies
- IT and Engineering
- Education
- Cultural and Adventure Tourism
and have not yet registered for the ExportNZ / ASEAN NZ trade mission to Malaysia & Brunei, get in quick! Closing date is 16 December 2011. More...
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You’ve checked there’s an overseas market for your product, you’ve researched where the best returns are, so what do you do next? Learn about what a difference having a really sharp proposition can make. More...
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Have you checked out the new Ministry of Science and Innovation website: www.msi.govt.nz? There are some inspiring case studies, including:
- how an olive oil producer turned waste into kitty litter
- an Auckland company secured a multimillion dollar contract and is now building a citrus sorting machine as long as a rugby field.
More...
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I look at how a small country like Israel has created such a successful venture capital market that it is only second in size (worldwide) to the United States; and what New Zealand can learn from this. More...
C Beard
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